Journalism with Public Relations

3 years/180 ECTS, Higher Diploma

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Accredited Programme by the Cyprus Agency of Quality Assurance and Accreditation in Higher Education (CY.Q.A.A.)
Government grant up to €3.420 for each year of study (with income criteria)

A fully renewed and updated Curriculum based on contemporary international practice and the requirements of the Journalist's profession. KES College proceeded with the complete restructuring and modernization of its previously registered and operating programme of Journalism with Public Relations, while retaining its initial framework and its time-tested data. Changes in the programme include full modernisation, extensive upgrading of infrastructure and equipment, in-depth training of teaching staff, and academic advisers for Journalism with Public Relations from foreign universities.

The students of the Programme do their practice at the college's Sound and Image Studio and at the online radio station “Noise Radio”, creating their own radio broadcast and presenting them through live streaming. "Noise Radio" is hosted on students' website "Noise Air" www.noiseair.com.

Listen live here:

Job Opportunities

Graduates can work as Journalists and as Public Relations Officers at:

Broadcasting Stations
Periodically
Printed and Electronic Newspapers
Businesses etc

Programme’s Purpose, Objectives and Learning Outcomes

To train students for the profession of a Journalist in both theoretical as well as in technical issues, emphasising in Radio – TV Journalism and in Journalism of the Contemporary Technologies.
To train students in the basic aspects of Public Relations.
Help students, as the future Journalists, develop language skills in both the Greek and the English Language.
With the help of a lawyer, students study in depth and in detail the legislation governing the functioning of the Media as well as the Code of Ethics for Journalists.
To promote to students the attitude of learning and that as journalists they must ensure that the principles of pluralism and multilateralism have to be promoted when informing the public

Programme Structure

Semester 1
SUBJECTS	P.P.W*	ECTS
Introduction to Journalism	3	6
News Report	3	6
Introduction into the Theory of Communication	2	4
Principles of Public Relations	2	4
English	2	3
Greek for Journalists	2	3
The Cypriot Society: History and Culture	2	4
TOTAL	16	30

Semester 2
SUBJECTS	P.P.W*	ECTS
New Mass Media	3	6
The Structure, Organisation and Operation of the Republic of Cyprus	2	4
Basic Principles of Economics	2	4
Speech Training	2	4
Social Psychology	2	4
Design and Organisation of Events	1	2
Introduction to Political Science	1	2
Legislation and Deontology in Journalism	2	4
TOTAL	15	30

Semester 3
SUBJECTS	P.P.W*	ECTS
Interview Techniques I	3	6
Research in Journalism	2	4
Sound Techniques	2	4
Police and Court Reports	2	4
The Structure, Organisation and Operation of the European Union	2	4
Global Issues	2	4
Elective Subject (see list of Elective Subjects below)	2	4
TOTAL	15	30

Semester 4
SUBJECTS	P.P.W*	ECTS
Radio Speech	2	4
Radio Production	2	4
Interview Techniques II	2	4
Internet Journalism and Websites	2	4
Strategies for Public Relations	2	4
Photography and Journalism	2	4
Practical Training **	-	6
TOTAL	12	30

Semester 5
SUBJECTS	P.P.W*	ECTS
Image Techniques	3	6
Journalism Speech	2	4
Public Relations Campaigns	2	4
Crisis Management and Public Relations	2	4
Research Methods in Social Sciences	2	4
Final Project I	2	4
Elective Subject (see list of Elective Subjects below)	2	4
TOTAL	15	30

Semester 6
SUBJECTS	P.P.W*	ECTS
Television Speech	2	4
Television Production	3	6
Montage	2	4
Environmental and Energy Issues	2	4
Public Relations and Mass Media	1	2
Final Project II	3	6
Elective Subject (see list of Elective Subjects below)	2	4
TOTAL	15	30

Elective Subjects
SUBJECTS	P.P.W*	ECTS
Journalism for Economic and Financial Issues	2	4
Entrepreneurship	2	4
Sports Journalism	2	4
Fashion Journalism	2	4
The New Digital Technological Environment and Advertisement	2	4
Useful Concepts for Journalists	2	4
Public Relations and Propaganda	2	4
Business Communication	2	4

* P. P. W: Periods per week. Duration: 55 minutes

** The Practical Training is compulsory and it is executed by the students for 4 weeks in approved, by the college, organisations during the summer months between the 4^th and 5^th semester of their studies. The Practical Training for each student is supervised by an appropriate, on the basis of the subject, teacher.

Programme Syllabi

Introduction to Journalism

The course introduces students to the basic principles of Journalism with regard to printed and digital mass media. It covers the historical evolution and development of the different forms of Journalism from the 17^th to the 21^st century and takes a look into the different types as they have been developed up to today.

News Report

The course explains the principles and practices which define the basic Journalism values and helps the students to develop the abilities and skills necessary for writing up interesting reports for publication.

Introduction into the Theory of Communication

Through this course, the students will get to know the basic principles of the process of communication and the views and ideas of different theorists of communication. The course introduces the development of the study of the classical theories of mass communication.

Principles of Public Relations

The course introduces, explains and analyses all the public relations operations in contemporary societies.

English

This course aims to demonstrate how English is used in real-life situations and meaningful contexts. It is designed to build the students’ ability to communicate their ideas fluently, accurately and confidently. The content is carefully selected to motivate students and stimulate learning. This Subject adopts a communicative approach to language learning, offering students extensive practice in developing their competence in the language.

Greek for Journalists

Through this course, the students further develop their knowledge and skills with regard to the correct and appropriate use of the Greek language, both orally and in written form.

The Cypriot Society: History and Culture

The course introduces the students to the culture, history and position of Cyprus in the Eastern Mediterranean region so that they are capable of better understanding today’s social, historical and cultural condition of the island.

New Mass Media

The students get to acquire the digital methods of communication and the repercussions of new technology, with the aim of becoming more critical on the use of information and being better professionals and capable analysts.

The Structure, Organisation and Operation of the Republic of Cyprus

The course explains and analyses the structure, organisation and operation of the Republic of Cyprus, focusing on the organisation of the executive authorities, so that the students are in a position to better exercise the profession of Journalism. Moreover, the course examines the ways that all the services and institutions of Cyprus are organised, their hierarchical or non-hierarchical representation and the relationships between them and the new institutions that have been created after Cyprus has become a member of the European Union.

Basic Principles of Economics

This course offers a detailed study of financial phenomena and an understanding of the general principles and laws for use by people, enterprises, social institutions and governments, so that the students can take the most appropriate economic related decisions on the basis of their unique situations.

Speech Training

This course aims to help the students to articulate their speech in Greek in a correct and understandable way, with greater specificity and confidence. It focuses on the improvement of accent and expression, the style and rhythm of speech. It develops techniques for the control of the level of voice and the rhythm of speech so that the students can adapt themselves to all instances and situations.

Social Psychology

Through this course, the students develop basic understanding of the content of social psychology, as a science which engages with the influence that the presence of other people has on the thought and behaviour of a certain person.

Design and Organisation of Events

The course offers the knowledge and the necessary training to the students so that they can design and organise events through appropriate communication and public relations skills.

Introduction to Political Science

This course teaches the students about the basic principles of political science and basic elements for the operations of society, power, parties and governments.

Legislation and Deontology in Journalism

This course develops knowledge and an understanding of the laws and regulations of the Cyprus Radiotelevision Authority, the television and radio stations, electronic internet Journalism, public communication and the freedom of expression in a democratic society, on the basis of, above all, the principle of deontology.

Interview Techniques I

This course trains the students in research, design, preparation and the writing up of clear, specific and to the point questions so that they are in a position to undertake an interesting interview in relation to the people and facts under consideration.

Research in Journalism

This course trains the students in the collection, assessment, hierarchizing, and analysis of data which is necessary for the formulation of serious, responsible and reliable research in Journalism.

Sound Techniques

This course trains the students in the production, recording, and the management of professional sound within and outside a studio, with an emphasis in the use of appropriate technologies and tools.

Police and Court Reports

The course develops and increases the ability of the students in researching, covering and organising a news report for police and court matters, events and situations.

The Structure, Organisation and Operation of the European Union

Through this course, the students get to know the institutions and instruments of the European Union and analyse and interpret facts, relationships and developments within it.

Global Issues

This course introduces the students to global media and the flow of information and explains the multi-faceted global structure of economical, political, religious, cultural and ecological systems.

Radio Speech

The course offers the necessary knowledge to the students, both on a theoretical but also on a practical basis, so that they are in a position to compose articles appropriate for communication through the radio.

Radio Production

Through this course, the students are taught about radio production, phonetic presentation (spectrum, breadth, warmth, rhythm, and accent) and learn about doing short podcasts and producing a short radio program.

Interview Techniques II

This course trains the students to formulate appropriate questions, read body language and understand relative limitations and non-verbal communication.

Internet Journalism and Websites

This course trains the students so that they can develop qualitative and credible documents and news which can be posted on the World Wide Web, taking into consideration the special characteristics of the internet. Moreover, the students get to know the internet, the use and meaning of and access to different websites, as well as design techniques and attributes of website management.

Strategies for Public Relations

This course analyses the strategic aspects of the operation of public relation management and explains the theory, logic and practice behind it.

Photography and Journalism

This course trains the students in the technical and other aspects of the art of photography as a means and tool for a good photograph and its value and importance in printed mass media.

Practical Training

The practical training takes place during the summer months between the 4^th and 5^th semester of the program. It basically focuses on the practical application of the knowledge and skills that are acquired during the program, aiming to widen relative skills and job opportunities.

Image Techniques

Through this course, the students become capable in using a video-camera and sound equipment, understanding the basic process for appropriate video-montage and the relative software and consequently developing the capability to undertake video interviews, while engaging with appropriate recording and montage techniques at the same time.

Journalism Speech

This course trains the students to the functions and techniques of text syntax. It covers the language, spelling, grammar, tone and style of text and focuses on the techniques and language aspects of journalism material.

Public Relations Campaigns

The course offers to the students the necessary basic training for the design, organisation and management of public relations campaigns.

Crisis Management and Public Relations

Through this course, the students develop a deeper understanding of the spectrum of crises that organisations may face, the management of the public relations operation from the first stages of the crisis until the final and most practical stages and the communication tactics which can be deployed in such situations.

Research Methods in Social Sciences

This course introduces the students to the basic concepts of research in social sciences, so that they are in a position to realise and appreciate its ethical dimension and its relative strengths and limitations. Moreover, it examines the fundamental principles that govern the structure of research in social sciences and the use of statistics in validating information, the methods for data collection and analysis of information and the sense-making of initial hypotheses.

Final Project I

This course helps the students to choose the subject upon which they will develop their final project in the final semester of their studies, through the course ‘Final Project II’. This implies that the students are informed and prepared about appropriate methods to collect material and assess and classify it so that they can write their final project during the 6^th semester of their studies.

Television Speech

Through this course, the students get to know all the stages involved in the creation of a television report, in writing appropriate texts for television, in using the appropriate tone while reading reports and in choosing the best captions and statement parts.

Television Production

In this course, the students acquire the necessary skills for the use of video cameras and sound equipment, they get to know the basic processes for montage and the relative software, and they become acquainted with video interviews, filming and montage.

Montage

This course offers to the students the necessary knowledge and skills so that with the use of the appropriate software they can process shots in order to create short reports, television interviews and special subjects for the television and the internet.

Environmental and Energy Issues

Through this course, the students get to appreciate environmental issues and problems, understand basic principles and definitions for environmental and climate research and appreciate local and global environmental realities.

Public Relations and Mass Media

This course offers to the students the opportunity to appreciate the relationship between mass media and public relations and develop skills that can help them better manage the mass media functions.

Final Project II

This course offers to the students the opportunity to continue and complete the final project which they have initially undertaken during the 5^th semester through the course ‘Final Project I’.

Journalism for Economic and Financial Issues

This course helps the students to understand economic and financial concepts which are necessary for the creation of sound and valid news, reports and analyses for economic and financial related subjects and problems that have to do with the national and global economy.

Entrepreneurship

Through this course, the students acquire knowledge about the basic operations of organisation, management and the creation and development of a business.

Sports Journalism

This course leads to the development of the students in different aspects and techniques of Sports Journalism, mainly focusing on its deontological and legal attributes.

Fashion Journalism

Through this course, the students are trained in different aspects and techniques of Fashion Journalism so that they can observe, analyse and prepare reports for fashion related issues.

The New Digital Technological Environment and Advertisement

The course introduces the students to advertising methods through the use of new technologies.

Useful Concepts for Journalists

The students get to know about concepts and international terminologies used by mass media which are considered extremely useful for journalists, especially for the creation of journalistic text and analyses.

Public Relations and Propaganda

This course leads the students through the fundamental differences between public relations and propaganda and helps them to acquire the necessary knowledge so that they can recognize when an activity falls into the area of public relations and when it falls in the area of propaganda.

Business Communication

Through this course, the students get to know the main characteristics of business communication, fundamental organisational structures and communication techniques.

Academic Staff

Coordinator of the Programme: Savvas Iacovides

Tel.: 00357 22875737, Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

Employment Status: Part Time

Position: Lecturer

Specialization: Sound Engineer

Programmes of Study: Journalism with Public Relations

Short CV: Mr Andreas Argyrides is a Lecturer at KES College since 2014. He is a holder of a Postgraduate Degree in Compositional Studies and a BA Degree in Music from the University of Salford. Since 2012 he works for local radio stations as a production manager.
Employment Status: Part Time

Position: Lecturer

Specialization: Greek Literature and Public Relations

Programmes of Study: Office Administration and Secretarial Studies, Medical Representatives, Journalism with Public Relations

Short CV: Ms Andrie Christodoulou is a Lecturer at KES College since 2007. She has a Master’s degree in Communication and Journalism from the Open University of Cyprus and a Bachelor Degree in History and Archeology from the National and Kapodistrian University in Athens. She has participated in numerous seminars relating to her profession, further enhancing her knowledge in the field. She teaches a variety of subjects in her specialty, such as Modern and Ancient Greek, Latin, History, Journalism. Moreover, from 2016 she is teaching Greek Language in the Learning Program for Third-Country Nationals, co-funded by the European Asylum, Integration and Immigration Fund and the Republic of Cyprus.
Employment Status: Part Time

Position: Lecturer

Specialization: Journalism

Programmes of Study: Journalism with Public Relations

Short CV: Mr. Michalis Christodoulou is a Lecturer at KES College since 2021. He holds a Master's degree in Medieval and Modern Greek Philology with a specialization in theater from the University of Ioannina and a degree in Byzantine and Modern Greek from the University of Cyprus. From 2007 to 2015 he worked as an editor and then as editor-in-chief of magazines (K, Gastronomos, Tastes and Travels in Cyprus with Christos Christodoulou, Delicious and Homemade with Athena Loizidou) in the Group of Special Publications (SPP Media), Head of Material and Culture of Kathimerini newspaper. In 2015-2016 he was a member of the jury of the THOK Theater Awards. In 2015-2019 he worked at DIAS Group as editor-in-chief of the electronic version of Time Out Cyprus-Check In Cyprus. Today, he works as Public Relations & Social Media Manager at the Fairytale Museum and continues to write in print and online media in Cyprus. He teaches subjects of his specialty.
Employment Status: Full Time

Position: Assistant Programme Coordinator, Lecturer

Specialization: Journalism

Programmes of Study: Journalism with Public Relations

Short CV: Ms Marina Chrysostomou is a Lecturer in Journalism with Public Relations at KES College since 2011. Since 2018 she is the Assistant of the Coordinator of the Journalism with Public Relations program of studies. She has an undergraduate qualification in Journalism and Media from the Aristotle University of Thessaloniki. Currently she works as television report editor at Phileleftheros magazines. Between 2016 - 2018, she worked at DIAS Publishing Group as: a chief editor of the I LOVE TV magazine, the person in charge of the interviews for the OK! Magazine, an editor for the Madame Figaro Magazine, a chief editor in the special news department of the group while she also broadcasted a morning show at Radio Proto. In 2009-2015 she worked for SPP Media Group as a cultural editor for Kathimerini newspaper.
Employment Status: Part Time

Position: Lecturer

Specialization: Acting

Programmes of Study: Journalism with Public Relations

Short CV: Mr Christos Gregoriades is a Lecturer at KES College from the current academic year (2021). He has a Masters Degree in ‘Near and Middle Eastern Studies’ from the University of Toronto and a Bachelors' Degree in ‘Turkish Studies’, from the University of Cyprus. He is also a graduate of the Vladimiros Kafkarides Drama School. Mr Gregoriades collaborated with the main theater groups and TV stations of Cyprus. Since 2015 he is working as a radio producer hosting a radio show. He wrote his own theater plays and TV scenarios and he also did his own adaptations in others’ theater plays. He worked as a post-graduate student at the University of Cyprus.

Moreover, since 2018, Mr Gregoriades is ally of the Cypriot Commissioner for Children’s Rights.

He was awarded by the ‘New Promising Student Award’ from the University of Toronto, and he also got a scholarship from the Greek Community of Ontario.
Employment Status: Part Time

Position: Lecturer

Specialization: Journalism

Programmes of Study: Journalism with Public Relations

Short CV: Ms Ellie Kotzamani is a Lecturer at KES College since 2003. She is a holder of a Diploma in Journalism from KES College. Since 2006 she has been working for ANT1 Cyprus television and as of 2011 she holds the position of News Director. She has more than 30 years of experience in television, radio stations, websites and newspapers. She has obtained awards in the preparation and presentation of different programs with subjects related to trends at the time, such as interviews with Yasser Arafat and the 2004 tsunami in SE Asia.
Employment Status: Part Time

Position: Lecturer

Specialization: Journalism

Programmes of Study: Journalism with Public Relations

Short CV: Mr Loukianos Lyritsas is a Lecturer at KES College since 2015. He is a holder of a postgraduate qualification in Cultural Studies from Goldsmith’s University and a holder of an undergraduate degree in Mass Media, Communication and Culture from Pantion University. Since 2010, he has been working as a Journalist in a local daily newspaper and a broadcaster in a local private radio station. As of 2019 he is the correspondant of DW in Cyprus.
Employment Status: Part Time

Position: Lecturer

Specialization: Journalism

Programmes of Study: Journalism with Public Relations

Short CV: Mr Kyriakos Penindaex is a Lecturer at KES College since 2015. He has obtained an MA in International Journalism Broadcast from City University and a BA in Journalism and Communication Studies from Middlesex University. Since 2010 he is a reporter of SIGMA TV channel, an editor of the social-police-court reportage in the newspaper Simerini and one of the administrators of the social media pages of the same newspaper in Facebook and Twitter. In January 2017 he won the First Prize in the Cyprus Contest of the best investigative reportage of the year.
Employment Status: Part Time

Position: Programme Coordinator, Senior Lecturer

Specialization: Journalism, Economics

Programmes of Study: Journalism with Public Relations

Short CV: Mr Paris Potamitis is a Program Coordinator for Journalism with Public Relations at KES College as of November 2020. He holds an MBA from the University of Cyprus, a master degree in political economy from university of Paris VII – Saint Denis in Paris and a Degree in Economics from the National and Kapodistrian University of Athens. He has studied Journalism at the Center de Formation et de Perfectionnement des Journalistes et des Cadres de la Presse in Paris. He is a Lecturer at KES College since 2003. He works as a presenter and political editor from 1990. Mr Potamitis was also a columnist for Cyprus local newspapers. For a number of years, he was a correspondent for the Greek service of BBC in Cyprus as well as for Deutsche Welle. Since 2007 he has been working as a presenter and political editor at RIK TV and Radio station. Between May 2019 and July 2020 he worked at the House of Representatives as a spokesman. As of September 2020 he works at RIK where he presents the show Apo mera se mera and other shows.
Employment Status: Part Time

Position: Lecturer

Specialization: TV Production, Montaz

Programmes of Study: Journalism with Public Relations

Short CV: Mr Christoforos Rodites is a Lecturer at KES College since 2015. He has studied Scenography at the Lykourgos Stavrakos School of Cinema (1991-1994), graduating with an Honorary Diploma. He has then continued his studies at the London International Film School (1994-1996) and has participated in the training seminars BBC Location Lighting Course in 1998 and BBC Avid Non Linear Editing in 1999. Since 1997, he has been working as a director, producer, script writer, photography manager at TRANSVIDEO LTD.
Employment Status: Part Time

Position: Lecturer

Specialization: English Literature

Programmes of Study: Office Administration and Secretarial Studies, Medical Representatives, Journalism with Public Relations, Beauty Therapy, Beauty Therapy and Beauty Therapy Units Management, Pharmacy Assistant (Technician), Culinary Arts, Bakery and Pastry, Culinary Business Management

Short CV: Mrs. Maria Tserkezou is a Lecturer at KES College from the current academic year (2020). She has a Master’s Degree in English Language Teaching from the University of Essex (UK) and a Bachelor’s Degree in English Language and Literature from Aristotle University (Thessaloniki, Greece). She has more than 17 years of teaching experience in private education (secondary schools and higher education). She teaches Academic English, General English, ESP, IGCSE and IELTS and she is continuously educated about modern trends in education.
Employment Status: Part Time

Position: Lecturer

Specialization: Journalism

Programmes of Study: Journalism with Public Relations

Short CV: Ms Froso Violari is a Lecturer at KES College since 2019. She holds a degree in Political Science and History from Pantion University of Political and Social Sciences and Postgraduate Diploma from the Department of Communication and Internet Studies of the Cyprus University of Technology. Since 2016 she works at DIAS Publishing Group, at SIGMALIVE online portal specializing in police and social reporting. Between 2014-2016 she worked for the SPP MEDIA group and the 24news online magazine where she was the editor-in-chief and was also editor for Kathimerini newspaper. She worked at the Ministry of Foreign Affairs of Cyprus, benefiting from programs for unemployed graduates of the HRDA, while she completed her practical training in the Greek Parliament. She represented Cyprus at the annual Asia-Europe Meeting held in Milan in 2015 in 2015 and in 2012 again represented Cyprus at the Athletic and Interstate political rivalries at the Olympics and beyond: A Cross-Cultural Perspective in Ancient Olympia organized by the IOC with the collaboration of Harvard University's Hellenic Studies Center. She received the prize for participating in the basketball team at Women's Basketball Championship (1st place in 2003). In 2004 she received a prize at the Pancyprian School Athletics School. Moreover in 2005 she received a prize for her participation in the Women's Football Championship in the Championship and for her participation in the Women's UEFA Champions League qualifiers held in Bosnia and Herzegovina.